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Example budgets

Backlink packages for a SaaS: three monthly budgets compared

We do not sell fixed bundles. We sell single links from $1, so any package is something you assemble. Here is how a founder might split three monthly budgets.

QuietLinks research team ·

Our pick

Start at $100, and earn the right to spend more

A SaaS without conversion data should not put $2,000 a month into links. A small monthly spend teaches you how fast your pages react. Raise it only when Search Console and signups show the pages can use more.

  • Under $100 you can still test two or three placements
  • Between $100 and $500 you can run two target pages
  • Above $500 you need a report that proves it is working

How to read the numbers below

Everything here is an example. The store lists real prices per row, from $1 up to about $500 for top domains, and your picks decide the total.

Prices follow donor authority, traffic and niche. A $15 row on a small niche blog and a $200 row on a high-traffic publication are different tools. Neither is the right answer alone.

Currency is dollars throughout, and the store bills in dollars from your balance, so what you see in the basket is what leaves it.

Three example splits

Hypothetical. The row mix is one way to spend each budget, not a prediction of results.
Monthly budgetExample mixTarget pagesWho it suits
$100Three or four placements around $10-$30 each, one anchor on the brand1-2Pre-revenue or just launched, testing whether search can work
$500Eight to twelve placements at $20-$60, plus one pricier row near $1003Product converts, a few non-brand queries already show in Search Console
$2,000Placements at $30-$150 spread over two weeks of each month, a held-back $300 for one top row4-5Funded team with a content plan, a monthly report and someone who reads it

Where each budget goes wrong

$100 spent on one row

One link teaches you little. Split it across two or three donors in different niches so you can compare how each is crawled.

$500 on exact-match anchors

Repeating the same commercial phrase across a dozen links is the loudest pattern in the batch. Mix brand, URL and descriptive anchors.

$2,000 in a single week

Large budgets tempt a founder to order everything at once. Space it over the month and check each wave first.

A rule for raising the budget

01

Hold for two cycles

Keep the spend flat for two months. A single month is too noisy to read, and Google may take weeks to crawl each placement.

02

Raise by half, not double

Going from $100 to $150 changes one variable. Going to $500 changes five. Smaller steps show you what worked.

03

Cut when the report is flat

If three reports in a row show no gain in impressions on targeted pages, lower the spend and put the money into the product page or a new guide.

Set it next to CAC and churn

Links are an acquisition cost, so compare them with the others. If paid search costs you $80 per trial and organic signups from linked pages cost $30, the spend may earn its place.

Churn matters more than founders admit. A channel that brings in users who leave within a month is not cheaper just because the links cost $1.

Track it in the monthly report and revisit the budget every quarter. If you have not decided whether to buy yet, start from the decision tree.

One more check: if monthly recurring revenue is under a few thousand dollars, a $500 link budget can eat the margin that pays for your own time. Be sure the arithmetic still holds on your worst month, not your best.